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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Development & design

Essential reads on game development and design: covering everything from best design practices for your game, to balancing your gameplay and reducing player churn.

Why it’s important to keep your initial players happy

In our last data science report on what makes a game successful we looked at the evolution of key game…

Why Habit Formation Is The Key To Long Term Retention

Let's take some time to better understand the psychology of habits, and why they're useful for your game design.

16 Reasons Why Players Are Leaving Your Game

In order to improve player retention you need to understand why players are leaving your game. Here are 16 common causes of player churn.

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Game Analytics for game developers

Squeezing more juice out of your game design!

So you’ve made a great core game. The mechanics are rock solid, the first time user flow feels great and…

How To Create Immersive Game Intros

They say not to judge a book by its cover, but your game’s intro can make or break its retention. Let's look at how to create compelling openings to enrapture your audience.

Game Analytics From A Game Designer’s Perspective

As game designers, we tend to perceive our activity as a mix of art and science. After all, game design…

Interpreting Game KPIs

Welcome to the GameAnalytics blog!

We’re truly happy to have you! You’re in superb company. The GameAnalytics Blog has more than 30,000 monthly readers, and…

Quit the Grind: Other Ways to “Level”

In many RPGs you reach a point when battles are neither novel nor challenging, when you’re just going through the…

If Vainglory Doesn’t Make it, No One Will

Michail loves Vainglory, and thinks it could revolutionise the way that MOBA games are played on mobile forever. Let's find out why.

2014: Digital Games Year in Review

Goodbye to 2014 - a great infographic summing up the digital games year.

PvP Could Increase Your Game Revenue by 510%

The key to success and drawing revenue for any game is to be fun to play. Shocking huh? I’m sure…

User Analytics Persona

10 Great Resources on Game Analytics

Anders Drachen has put together another list of great new and older resources about game analytics, monetization, prediction and design,…