We’ve collected our top tips and guides on how you can bring new players to your game, while keeping your current users happy.
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Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.
In this post, our good friends at Matchmade have shared their best-kept secrets when positioning your game to social media influencers.
Using data from our latest industry report, we reveal the key lessons in keeping your games' retention and engagement healthy.
With the gaming market getting even more competitive, how can you make sure your mobile ad creative stands out from the crowd?
A player who gets used to playing your game habitually will keep coming back, and that's the key to forming a steady community.
There are many ways to calculate the lifetime value (LTV) of players in your game. We look at the typical ways to calculate LTV and understand your ROI.
Retention is the most important metric for a free-to-play mobile game’s long-term business outlook. We help to understand the link between a player’s lifetime value and how long they continue to play your game.
When you get started with social networks, it’s tough. Nobody follows you. Nobody knows you! How do game developers get those thousands of followers?
The following article is based on a previous one we published on the GameAnalytics blog: 16 reasons players are leaving your…
App discovery is tough. With over 1,500,000 apps in each of the App Store and Google Play, standing out from…