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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Marketing

Marketing and monetizing your game is a huge feat: we’re here to help with expert articles on how to nurture communities and increase exposure for the growth of your games.

Game Economy Balancing – 3 Ways to Prevent Pay-To-Win

Meet our new guest poster, Yaniv Nizan, CEO and co-founder of SOOMLA and also an expert in dynamic in-app purchases.…

How Criminal Case drives growth

Criminal Case is one of the best Facebook games in terms of growth. In this case study Michail Katkoff explains…

An Indie Perspective: Launching a F2P game

Tim Wicksteed, an indie developer from Bristol, shares how GameAnalytics helped him assess the effectiveness of the F2P implementation for his first commercial title, Ionage.

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The Economics Of Mobile Game Publishing

Eric Seufert is a quantitative marketer with a specific interest in freemium analytics and product design. Today, he tells us about the economics that go into publishing mobile titles.

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How Rage of Bahamut Monetizes

Michail Katkoff, game analytics expert and friend of GameAnalytics, puts the spotlight on Rage of Bahmut - a game of contrasts, explaining how this game can effectively monetize players

Combatting Churn: 10 Reasons Why Players Quit Your Game

Joakim Achrén, CEO at My Next Games company, has more tips to share in this guest post. Joakim rates the top ten reasons for which players tend to quit social games and also offers solutions to avoid each specific scenario. 

7 Tips To Prevent Your Game From Failing

This guest post features Joakim Achrén, CEO at My Next Games company and former Director of Analytics at Supercell. Joakim will share some of his hard-earned tips for ensuring a healthy and promising development process for your game.

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How to Monetize an Infinite Runner

Michail Katkoff, Product Manager at Supercell, is an expert in making profitable games using game analytics. This post is a complex analysis on what defines a successful infinite runner game. 

Measuring Player Experience

if we can analyze the behaviour of a player and find out whether or not the player is having a good experience playing the game, and if not why, there is a lot of revenue that we can prevent losing from players quitting.