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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Game publishing

Essential guides for game publishers: from marketing your games on a $0 budget, to running a successful Kickstarter campaign, and what common advertising mistakes you should avoid.

The Economics Of Mobile Game Publishing

Eric Seufert is a quantitative marketer with a specific interest in freemium analytics and product design. Today, he tells us about the economics that go into publishing mobile titles.