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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Success stories

Hear it from the best, from interviews with top developers and publishers, success stories on analytics and KPIs, to featured content from gaming industry experts.

Game UX Style Guide: Why Do You Need One?

UX Director at DIGIT, Om Tandon, shares with us the importance of Game UX style guides, and why you need one.

Claws of Furry – Rezzed 2018 Interview With Terahard

Ahead of the upcoming release of Terahard's Claws of Furry, we spoke to Director Aris Tsevrenis about the return of couch co-op games, making a rogue-like brawler, and how much easier it is for indie developers to publish onto consoles than it used to be. 

Kenshi – Rezzed 2018 Interview

We talk to Chris Hunt, Lead Designer of at Lo-Fi Games, about Kenshi and how important community and Steam Early Access is for a game of this scope.

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The Ultimate Guide to Social Sharing for Games with GIFs

After creating and growing the Fun Run games to over 100M downloads, the founders of the GIF sharing platform Megacool realised that it’s possible to reach the masses by triggering word-of-mouth. In this guide, they outline how...

Fast Lane by Space Ape Games

How Space Ape Games Saw 4x Growth with Smart Monetization

How holistic experimentations on ad monetisation amplified with smart UA took Fastlane from 170,000 to 700,000 DAU in 4 months. And growing.

Generating Word-Of-Mouth Buzz For Your Game

It's one of the most powerful marketing tools possible, so let's find out how best to generate this kind of marketing buzz.

Disco Elysium – Rezzed 2018 Interview

"A lot of this humour is going to come back and bite us in the ass"

The Future Of Idle Games – Fluffy Fairy Games Interview

What makes the genre of Idle Games so appealing to work on, and what's made Idle Miner Tycoon so successful?

Creating Your Own Good Company – An Interview With Chasing Carrots

How do you create a community, maintain a healthy work culture, and know when it's okay to put that project on hold?

A Decade Of Dreaming – The Story of frecle and Youropa

Ahead of the launch of their upcoming game - a decade in the making - we speak to frecle founder Mikkel Fredborg about finally achieving his dreams with Youropa.

The Fighting Game Scene On Mobile – An Interview With Shoryuken

What does a journalist who covers the fighting game community think about the genre's success on mobile? Where will it go in future? We speak to Keegan Spindler to find out more.

A Guide To Soft-Launching Your Mobile Game

Rather than schedule your release and publicise it in advance, there are some advantages to soft-launching instead. Here's a guide on how best to soft-launch your mobile games.

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