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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Guest posts

Get the latest on industry trends, straight from the horse’s mouth. Here you’ll find top content from gaming experts like rising developers, through to marketing pro’s.

How to Make a Successful Indie Game

Learn how to create an indie mobile game that will impress players and streamline the actual game dev and testing process, as well as tricks that help you market a game on a limited budget.

6 Tips for Hiring the Best Game Developer Talent

Starting a brand new indie game development studio is not an easy task. In order to be successful in this world, you need to find people who share your passion for games and have a similar approach to making money from video games.

Exploring Motivation & Retention for Popular Games

Retention is the most important metric for a free-to-play mobile game’s long-term business outlook. We help to understand the link between a player’s lifetime value and how long they continue to play your game.

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10 Tactics To Drive Game Downloads On A Low Budget

Getting a mobile game discovered by users is a tricky task, but there are many ways to promote it with a low budget. Here are 10 tips to do just that.

UX Review: Slotomania, the hooks & baits of social casino gaming.

You may wonder, why people are sinking millions of dollars into these games which cannot be played for real money! Let's have a look at one of those...

UX Walkthrough: Anatomy of a Usability Test in Video Games (Part-2)

As promised, we will cover how to set up external usability tests, where the preparation is done at the developers' (client) and research agencies end.

UX Walkthrough: Anatomy of a Usability Test in Video Games (Part-1)

This series takes the subject of UX in games a step further by sharing with you some of the methods and techniques used in the process and demystifying it, I aptly call this series UX Walkthrough.

Advanced UX Prototyping and Playtesting (Without the Code!)

This isn't your usual post about fancy buttons, micro interactions and menus prototyping. There are many showing ways to mimic UX/UI interactions, transitions and login forms. This article is about taking it to the next level!

A Map Of Worldwide Mobile Gaming Markets In 2017

Chief Data Scientist & Co-Founder at GameRefinery, Veli-Pekka Julkunen, performs some analysis to measure the similarities between different mobile gaming markets.

Top 5 Game Engines For Beginners

Planning on creating your first game? There's hundreds of game engines to choose from, but not all of them are ideal for beginners. Here are 5 that are.

5 Effective Behavioural Economic Monetization Patterns

Here are 5 unconventional monetisation patterns shown in game UX design that differ from the crowd but work incredibly well, each based on a sound behavioural economics principle.

Blackbox spin level

Design to Share: How Viral Sharing Works in Blackbox

Ryan McLeod, the creative mind behind the Apple Design Award winning Blackbox, shares his insights about increasing installs and growing a loyal player community with the help of innovative viral sharing mechanics.