A selection of the top strategies on improving your games' retention, with expert advice from app-store specialists, AppFollow.
Retention is the most important metric for a free-to-play mobile game’s long-term business outlook. We help to understand the link between a player’s lifetime value and how long they continue to play your game.
They say not to judge a book by its cover, but your game’s intro can make or break its retention. Let's look at how to create compelling openings to enrapture your audience.
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