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4+ years of historical data
Unearth and examine trends all the way back to 2016, for all genres and metrics. Get a view of an entire year, a specific half, or a certain quarter. Comparisons are coming soon.
Filter by genres and categories
Flexible filtering for app store genres: Action, Adventure, Arcade, Casual, Puzzle, Board, Card, Casino, Trivia, Word, Multiplayer, Role Playing, Simulation, Strategy, Racing, Sports.
Dig deeper with advanced filtering capabilities
Get the answers you need with our new filtering capabilities. Filter by region, platform, or spenders, with more filtering options coming soon.
View the top 2%, 3%, 4% of performance
Compare "standard" games to "superstars" with aggregated data for the top 2%-5%, along with the top 10%, 15%, 25%, median, and bottom 25% of real-world performance data.
Data for all core metrics included
Whether you care about retention, engagement, or monetization - we have you covered with all core metrics: D1-D7, D14, D28, Session Length, Session Count, Stickiness, Playtime, Conversion, ARPPU, ARPDAU.
Different visualizations, different uses
Get a fresh perspective with different visualizations:
- time series for studying seasonal trends
- heatmap for picking out core stats
- stacked bar charts for a market snapshot.
"With Benchmarks+, we now have a much clearer idea of the KPIs we should be targeting before launch, saving our studio time and money in the long run."
Mobile playtime increases by 62%, with IAP up by around 30% in Q1 2020
We analyse the profound effect that Covid-19 is already having on player behaviour around the world, with overall traffic up by 46%, playtime by 62% and in-app purchases also up by around 30% in March.
Learn how key metrics like Playtime, Conversion, and Retention have been affected by the lockdown, for all of Europe.
Read the full report here.
ARPPU in top performing games up 20% compared to 2016
Using Benchmarks+, we have analyzed how the main gaming categories and genres have performed for daily ARPPU (Average Revenue Per Paying User), looking at the full year of 2019, and all the way back to 2016.
For this analysis, our key focus is the top 5% performance for this metric, which is a good indication of how much “whales” spend in popular titles on any given day. All revenue is IAP based and daily ARPPU values are averaged to weekly data points.
Read the full article here.