BENCHMARKS+

Next-level insights. Game-changing data.

Discover what it takes to make chart-topping hits with global performance benchmarks for all key metrics, and aggregated data from more than 100,000 games.

Your gaming source of truth

Insights for 1/3 of the world’s gaming economy

Access the world’s largest mobile gaming data set from the comfort of your home (or office). Track the gaming landscape and see how market trends change week to week.

Market performance, mapped

See all performance tiers, top to bottom

Track and benchmark KPIs like retention, engagement, ARPPU, or CPI. Compare your own performance to the market, and optimize your games based on real data.

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Granular filtering options

Global insights, at the player level

Get high-level snapshot of the entire global market, or refine your analysis by region, sub-region, device type, or even IAP spending habits. Whatever works for you.

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Game-centric insights

All of the app store genres, plus some

Hone in on the types of games that actually matter to you. With pre-aggregated metrics for all App Store gaming categories, and more than 50 additional sub-genres.

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Use without caution

Introducing sub-genres

Hyper-casual

Hyper-casual (All)
HC - Arcade
Hyper-casual (Fusion)
HC - Puzzle HC - Idle HC - .io
Hyper-casual (Mechanic)
HC - Tapping / Timing HC - Swerving / Steering HC - Rising / Falling HC - Aiming / Pushing HC - Growing / Resizing HC - Stacking / Tidying HC - Matching / Merging

Casual

Arcade
Platformer Idler Shoot'em Up Other Arcade Tower Denfense Board Games
Lifestyle
Interactive story Music / Band
Puzzle
Action puzzle Match 3 Puzzle Other Puzzle Coloring Games Trivia Games Hidden Objects Word Games
Simulation
Adventures Tycoon / Crafting Animal / Pet Vehicle / Flight Other simulation

Mid-core

Shooter
Classic FPS / TPS Snipers Tactical Shooter Other Shooter
RPG
Fighting MMORPG Survival
Card games
Card Battler
Strategy
Multiplayer Battle Arena Other Strategy
Sports
Arcade Sports Realistic Sports Other Sports
Racing
Arcade Sports Realistic Sports

Benchmarks+ features

Filter out the noise

Quantiles

Several performance tiers

Compare "standard" games to "superstars" with aggregated data for the top 2%-5%, all the way through to the bottom 25% of real-world performance data.

Free Pro
Top 25% Top 2%
Median 50% Top 3%
Bottom 25% Top 4%
Top 5%
Top 10%
Top 15%
Metrics

Data for all core metrics

Whether you care about retention, engagement, or monetization - we have you covered with all core metrics: D1-D7, D14, D28, D60 and D90, , Session Length, Session Count, Playtime, Conversion, ARPPU, ARPDAU.

Free Pro
Retention Data from D1 through to D28 Retention Data from D1 through to D90
All Engagement and Monetization metrics All Engagement and Monetization metrics
Advertising KPIs (CPC, CPI, CPM, CTR, Fraud)
Genres

App store and sub-genres

Flexible filtering for app store genres: Action, Adventure, Arcade, Casual, Puzzle, Board, Card, Casino, Trivia, Word, Multiplayer, Role Playing, Simulation, Strategy, Racing, Sports and 50+ sub-genres.

Free Pro
All app store genres All app store genres
Over 50 Sub-genres
Charts

Different visualizations

Get a fresh perspective with different visualisations: 1.) time series for studying seasonal trends, 2.) heatmap for picking out core stats, and 3.) stacked bar charts for a market snapshot.

Free Pro
Time Series Time Series
Heatmap Heatmap
Market Snapshot Market Snapshot
Filters

Advanced filtering

Get the answers you need with our new filtering capabilities. Filter by region, platform, or spenders, with more filtering options coming soon.

Free Pro
Locked for free tier Platform level filtering (iOS or Android)
IAP filtering (spenders vs. non-spenders)
Regional filtering (all major GEOs)

Price list

Get started today!

Purchase today to access Benchmarks+ with all features, including historical data back to 2016, all performance quantiles, advanced filtering and daily updates.

$750 / month

  • 1 month access

    Billed monthly

$450 / month 40% Saving

  • 6 months access

    Billed as one payment of $2700 every six months

$375 / month 50% Saving

  • 12 months access

    Billed as one payment of $4500 every 12 months

This is a recurring subscription which includes access to our interactive benchmarks explorer. All prices are excluding VAT which will be calculated on checkout for your country of residence. You can cancel your subscription any time.

Our data

Network stats

Benchmarks+ is brought to you by GameAnalytics, the world’s leading analysis tool for game developers.

All-time integrated games

119,000+

Unique monthly players

800 million+

Cross-title monthly players

1.5 billion+

Average monthly sessions

24 billion+

Thanks to Benchmarks+ we can better see competitive KPIs and adjust our strategies.

Pavel Dolezal

Pavel Dolezal

Head of Innovation | PIXEL FEDERATION

Developers of Train Station 2

Benchmarks+ helps us inform our decisions with real market insights, keeping us connected not just to our closest competitors, but to the overall industry and the changing behaviour of players.

Aliaksandr Nenadavets

Aliaksandr Nenadavets

Manager of Competitive Intelligence

Wargaming America

With Benchmarks+, we now have a much clearer idea of the KPIs we should be targeting before launch, saving our studio time and money in the long run.

Pavel Dolezal

Sofia Sellami

UA Specialist | Pixion Games

Developers of: Bash Arena

Want to learn more? Let us show you