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Analysis of the Mobile Gaming Market in APAC

A collection of up-to-date data, with insights and tips for launching games in the Western mobile games market.

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Looking East: How To Launch Mobile Games In China

47k+ games, 8.2 billion+ events, 72 million+ Chinese players, all analyzed + explained to help you break into the biggest market in the world.

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Mobile Gaming Industry Analysis for 2017

40k+ titles. 2 billion+ devices. A whole heck of a lot of data. Let’s look at the state of the mobile games industry.

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APAC Games Industry

How JoyPac uses GameAnalytics to evaluate games for publishing in Asia

Since 2018, JoyPac has released 15 games in APAC, several of which were hits (top 3 in the most downloaded games on iOS in China). Learn about their success in the East, and the data-driven evaluation process the fuels it.

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HTML5 Games

How do Homa Games use GameAnalytics to increase retention?

Learn how Homa Games increased player retention rates in Balls vs Lasers by more than 14% to secure their place at the top of global charts - in Korea and beyond.

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HTML5 Games

How SOFTGAMES lifted revenues by 30% with GameAnalytics

Find out how the world’s largest HTML5 games provider used GameAnalytics to improve engagement and grow revenues for their entire FB Messenger portfolio.

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I use GameAnalytics daily to keep an eye on the key KPIs for our range of our games. It’s an essential tool for all data driven gaming studios. Highly recommended.


Gabriel Rivaud

Product Manager | Voodoo

GameAnalytics is an essential tool to help us understand how people are playing Crossy Road - love it!


Andy Sum

Co-Founder | Hipster Whale

The tools from GameAnalytics have helped us increase our monetization performance by up to 30% for several of our Messenger titles.


Alexander Krug


We absolutely love GameAnalytics. The real-time metrics are a lifesaver for tracking our campaigns.


Matti Kallonen


We use GameAnalytics to get all the insight we need about our players on all platforms, from iOS to FB Instant.


Chris Benjaminsen

Founder | FRVR

Our continued success is dependent on GameAnalytics providing critical gaming KPIs at our fingertips.


Nate Barker

Director of BD | Kolibri Games

Happy to use GameAnalytics for all of our products. Very convenient and easy to use. The tools give us lots of important and detailed information to understand in-game data.


Igor Karev

CEO | Tatem Games

GameAnalytics is a great platform for all your analytics basics +some. It’s an easy way to have all your main KPIs in one place and to quickly find improvements in your game design. We’ve doubled KPIs in many games by using GameAnalytics.


Dennis Korf

Product Owner Governor | Poker

Game Analytics help us to understand at the player behaviour in both macro and micro level. We rely on it.


Mark C

Co-Founder | Game Hive

With its plethora of real time insights and benchmarking features, GameAnalytics is an indispensable tool for our operation. We wouldn’t build another game without it.


Kevin O’Neil

Owner | Candywriter, LLC

GameAnalytics has been a great help in development of our games. The tool gives us a new perspective which lets us understand our users’ behavior better.


Daniel Korczak

CEO | Swift Apps

I really like the GameAnalytics platform. It’s an excellent free tool that helps to shape many of our daily decisions.


Marcus Dawson

CEO | Illusion Labs

Thanks to GameAnalytics, we make decisions about player engagement by using heaps of custom events with relative ease.


Emre Taş

CEO | Clown Games

GameAnalytics is simple to use and very powerful at the same time and is one of the best options out there for Mobile App Analytics. Integrated seamlessly to our workflow without any issues and provides us with the information we need. 5 Thumbs Up!


Derrick Alain

CEO & Founder | Most Played Games

GameAnalytics has been the first third party analytics tool that we started to use. We absolutely love all the features it provides. We love the ability to create funnels for events, so we can see drop-off points in our games. Thank you!


Ramprasad Rajendran

Co-Founder | HashCube

GameAnalytics has proven to be a very reliable partner for us when it comes to measuring the KPIs in our games. Their team is always looking for feedback and to add key features that we feel would help us better understand our players.


David Zilberfayn

Founder | Appsolute Games

GameAnalytics puts all of our high level KPI’s in one place, allows us to take deep dives into our data when necessary, and helps us groom and optimize our game flow.


Mike Monaco

Co-Founder | DistinctDev

GameAnalytics is a simple and powerful tool that we use in our every mobile game. It helps us to track player behaviour, so we know exactly which issues in user experience and monetization can be improved.


Jakub Pokorski

CEO | Efez Games

GameAnalytics helps us gain a better understanding of our users’ behaviour so we can keep improving our games. We love the amazing and easy-to-use dashboards!


Sophie Malene

Studio Manager | Copenhagen Creators

Happy to use GameAnalytics for all of our products. Very convenient and easy to use tools give us important and detailed information to understand in-game data.


Paul Salameh

Owner | Zakeh

Out of all analytics solutions we’ve ever tried, GA is the one our engineers actually WANT to integrate and use even during prototyping!


Teemu Haila

Co-Founder & CPO | PlayRaven

Games are art undoubtedly, but we use science to create art and rely on GameAnalytics to differentiate Snakeio from competition based on player behavior; in real-time!


Emre Tuncbilek

Co-Founder | Amelos Interactive

The Latest Trends in Hyper-Casual Games

This talk is from the event ‘The Arcade (R)Evolution: Making Hit Casual Games with a Focus on Hyper-Casual’.

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News & releases

Important Beta Update: GameAnalytics is Evolving!

GameAnalytics as you know it is about to go through some major changes. In this post we outline why we decided to rebuild our technology, along with the many improvements you can expect to see long term.

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An interview with Voodoo games
Case studies

Breaking into Mobile Games Publishing: An Interview with Voodoo

In this interview we speak with one of Voodoo’s Publishing Managers, Hugo Peyron, to find out how they grew from a small studio of two engineers into a game publishing powerhouse with successive smash hits on the appstores.

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10 Tactics To Drive Game Downloads On A Low Budget

Getting a mobile game discovered by users is a tricky task, but there are many ways to promote it with a low budget. Here are 10 tips to do just that.

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Going Multi-National: A Follow-Up Interview with FRVR

After following his story of growing from 0 to 2 Million Daily Active Users, we catch back up with Chris Benjaminsen of FRVR to discuss going multi-national, clones, and avoiding nasty lawyer papers...

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FRVR Interview
Case studies

From 0 to 2 Million DAU: An Interview with FRVR

It’s one thing to devote years of your life to building games. It’s another thing altogether to turn these creations into a business success, time after time. FRVR has a proven track record of doing exactly that.

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