Plans for every stage of growth

Flexible plans to match your goals. Start free with no MAU limits, then add advanced capabilities whenever you’re ready to scale.

Monthly

Yearly

40% off

Free

Access core features across the IQ Suite - all for free. Build dashboards, run LiveOps, explore market insights, and chat with your data using the AI Agent.
No MAU cap. No credit card required.

Get started

$49/mo

Billed monthly

Dive deeper into player behavior, unlock granular insights and scale with portfolio-wide visibility.

Let's talk

Get in touch for a quote

Get user-level insights without the complexity. Analyze player segments and individual events - no SQL required.

From $499/mo

Get in touch for a quote

Perform advanced analyses with out-of-the-box data pipelines and API access to your data.

$499/mo

Billed monthly, includes 10 seats

Unlock real-time insights into creative trends, ad performance, and user acquisition strategies.

Voodoo
Tastypill
Lion studios
ZPlay
XR Games
Kwalee
The Gang
NetEase Games
Gamefam
Paradoxum
GSC Game World
Supercent
Wargaming.net
Playgendary
Ovivo
Super Sonic
Tap Nation
Ubisoft
Meta
Coffee Stain
Voodoo
Tastypill
Lion studios
ZPlay
XR Games
Kwalee
The Gang
NetEase Games
Gamefam
Paradoxum
GSC Game World
Supercent
Wargaming.net
Playgendary
Ovivo
Super Sonic
Tap Nation
Ubisoft
Meta
Coffee Stain
Voodoo
Tastypill
Lion studios
ZPlay
XR Games
Kwalee
The Gang
NetEase Games
Gamefam
Paradoxum
GSC Game World
Supercent
Wargaming.net
Playgendary
Ovivo
Super Sonic
Tap Nation
Ubisoft
Meta
Coffee Stain

AnalyticsIQ

Pre-defined Dashboards

Out-of-the box reporting on standard game data.

Free for all users

Custom Dashboards

Personalize your dashboards for tailored reporting.

Free for all users

Pre-defined Events

Out-of-the-box KPIs on the most popular game metrics.

Free for all users

Design & Custom Events

Configure and track the events that matter most to you.

Free for all users

Offline Events

No loss of data when players lose connection. Offline events are synced once players reboot.

Free for all users

Live Events

See the last 50 events your game has fired. Perfect for troubleshooting after a new update.

Free for all users

Funnels

Identify friction points affecting player progression.

Free for all users

Realtime

Monitor your game’s performance as it happens.

Free for all users

Explore

Query your aggregated data within our pre-built interface.

Free for all users

Cohorts

View player behaviour grouped by cohorts to identify trends.

Free for all users

Retention

Understand how well players come back after key actions - not just installs.

Free for all users

Matrix

Visualize how widely and how often players interact with events or features.

Free for all users

Health: Errors

Detect, diagnose, and resolve app errors.

Free for all users

AI Agent [Free]

Ask plain-language questions about your game data and get instant answers.

Messages per day

3 per user
6 per Org

AI Agent [Pro]

Unlock more messages per day with a Pro plan.

Messages per day

15 per user
30 per Org

15 per user
30 per Org

40 per user
100 per Org

Not included

SegmentIQ

A/B Testing

Take away the guesswork with accurate, data-driven experiments.

Free for all users

Remote Configs

Adjust gameplay parameters on the fly, without a new release.

Free for all users

Segments

Build player groups by behavior or attributes, then apply them across analytics, experiments, and configs.

Free for all users

User Analysis

Access user-level insights without the complexity - no SQL required.

Not included
Included
Not included
Not included

User Segments

Build segments with user-level data and compare performance across audiences.

Not included
Included
Not included
Not included

Event Analysis

Explore how players interact with in-game events to identify key actions and trends.

Not included
Included
Not included
Not included

Strict-order Funnels

Map user journeys to observe the churn & conversion rate of each step.

Not included
Included
Not included
Not included

Retention Analysis

Calculate the number/percentage of user retention between two custom key events (eg, App Install and App Open)

Not included
Included
Not included
Not included

Metric Distribution

Understand your user distribution by grouping them into multiple cohorts based on a certain event.

Not included
Included
Not included
Not included

Path Analysis

See the most common player paths to understand how users navigate your game.

Not included
Included
Not included
Not included

User Lookup

Dive into individual player profiles to explore their lifecycle, activity and behaviour.

Not included
Included
Not included
Not included

PipelineIQ

Custom Event Fields

Customize game data with an additional 50 event fields.

Not included
Not included
Included
Not included

Data Warehouse (BigQuery Usage)

Payment amount is based on the number of queries in BigQuery, priced at $6.25 per TiB.

Not included
Not included

Add on

Not included

Organization API

Make programmatic updates to games, studios, and users.

Not included
Not included
Included
Not included

Game Data Sharing

Access game data from your partner studios.

Not included
Not included
Included
Not included

MarketIQ

Store Intelligence

Learn from top games or keep an eye on the competition.

Free for all users

Ad Insights

Access real-time insights into creative trends, ad performance, and user acquisition strategies.

Not included
Not included
Not included
Included

Ad Distribution

Get an overview of any app’s campaign trends, ad networks, geos targeted, ad formats and in-depth audience insights.

Not included
Not included
Not included
Included

Creative Insights

Access and analyze all creatives launched by any app.

Not included
Not included
Not included
Included

Image & Video Search

Upload an image or video to analyze creatives you come across in the wild.

Not included
Not included
Not included
Included

Similar Audience Apps

Discover apps with similar audiences and identify new competitors to keep an eye on.

Not included
Not included
Not included
Included

App Comparison

Compare revenue, download and performance trends across multiple apps in one view.

Not included
Not included
Not included
Included

Download Data

Analyze download data from over 1 million apps.

Not included
Not included
Not included
Included

Revenue Data

Analyze revenue data from over 1 million apps.

Not included
Not included
Not included
Included

Integrated SDKs

Get an overview of SDKs for any app’s Advertising, Attribution and more.

Not included
Not included
Not included
Included

Top Promoted

Identify the apps investing most in paid advertising.

Not included
Not included
Not included
Included

Security & Compliance

ISO Certified

We conduct rigorous security protocols and audits to protect your game data.

Included
Included
Included
Included

SOC 2 Type II Compliant

Your security is our top priority.

Included
Included
Included
Included

GDPR & ePrivacy

We’re compliant with GDPR and do
not share any personal data with
third parties.

Included
Included
Included
Included

KidSAFE COPPA Certified

We ensure online safety and privacy for everyone.

Included
Included
Included
Included

Customer Support

Robust documentation

Find answers to every question.

Included
Included
Included
Included

Email support

Reach product experts via email.

Included
Included
Included
Included

Premium onboarding

Your very own Account Manager on hand to guide you through set-up and usage.

Not included
Included
Included
Included

Dedicated Slack channel

Get your team connected to our product experts for instant two-way collaboration. Included with contract values over $4K p/m.

Not included
Included
Included
Included
Startup Program

Built for VC-backed studios

Helping VC-backed studios make smarter, faster decisions. Includes 3 months free on PipelineIQ Pro, then 50% off the base price and $1 per 1,000 MAU above 2 million for 12 months. Also includes 50% off a 12-month MarketIQ Pro subscription and premium support.

For tomorrow's top studios.

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