Analyze & Iterate

From play testing to global launch and beyond

Fine tune acquisition, engagement and monetization strategies. Optimize your marketing tactics, identify gameplay pain points and continuously tweak your in-game economy.

Get startedBook a demo
Market Intelligence

Make sure your audience knows you exist

Optimize your App Store
Identify best-perfoming creatives
Expand your ad strategy
Optimize your App Store

Review the top games in your genre to identify keywords and visual assets to optimize your App Store.

Learn more
Identify best-performing creatives

Access a database of over 3 billion ads to find the best-performing creatives that drive downloads.

Learn more
Expand your ad strategy

Discover untapped ad networks and geographical markets to optimize your ad spend.

Learn more
Analytics

It’s rare to create a great game on the first try

Query your game data
Spot game design issues
View all revenue streams
Understand player retention
Track player behavior post-install
Real-time game tuning
Query your game data

Compare and filter any metric and dimension to discover new opportunities with Explore.

Learn more
Spot game design issues

Identify whether levels are too difficult, tutorials are too long and what causes players to churn with Funnels.

Learn more
View all revenue streams

 IAP, IAA, Webshops? We’ve got you covered. Get a comprehensive view of all revenue streams to identify trends and drive growth.

Learn more
Understand player retention

Explore retention rates for new players, or return rates for your entire player base, with Engagement.

Learn more
Track player behavior post-install

Use Cohorts to combine in-game metrics with attribution data to get the full picture of your return on ad spend (ROAS).

Learn more
Real-time game tuning

Adjust gameplay parameters on the fly and run targeted LiveOps campaigns, all without a new release.

Learn more

Support for any game stage

Ideate & Validate

Turn your game idea into a market-ready hit. Scope market dynamics and player audiences before building a single line of code. Review key metrics from your earliest players to see if you should ditch or double down.

Learn more

Operate & Scale

Take your analysis to the next level. Optimize your game performance with deeper insights into player segments, advanced analyses with raw data and continuous inspiration to re-engage and grow your audience.

Learn more