Philippe Naffah

This article was originally published on the TapNation’s blog. Mobile gaming has become a thriving industry, with a multitude of games vying for the attention of players. In this competitive landscape, mobile game publishers bridge the gap between game developers and their target audience. They are the ultimate pirates that will launch your games and scale them to new heights. Mobile game publishers serve as a vital link in the gaming ecosystem. They offer assistance in various areas, such as financing, scaling, distribution, and monetization. Their expertise and resources can significantly impact a game’s success in the market, whether domestic or international. Benefits of Working with a Publisher Partnering with a mobile game publisher brings a multitude of benefits to developers. Publishers provide access to industry expertise and market knowledge, offering invaluable insights that can shape the trajectory of a...