Benchmarks+

Learn what it takes to make chart-topping hits with global performance insights for retention, engagement, and monetization - across all major genres and sub-genres.

Insights for ⅓ of the world’s gaming economy

Access the largest mobile gaming data set from the comfort of your home (office). Track market trends and learn how the performance of top games is changing.

Benchmarks
Global data set

A complete picture of the mobile gaming market

More than 116,000 games analyzed across 1.75 billion MAU to bring you the most comprehensive global insights. Spot trends, learn from industry leaders and make better decisions for your games and studios.


Powerful Filtering

Granular filtering options across genres and player demographics

Get performance insights across app store genres. First, gain a big picture of the entire industry, then dive deep by region, genre, device, and IAP spending habits.


Overview Dashboard
Benchmarks
Real Product Metrics

Benchmark every gaming metric and core KPI

Track and benchmark key metrics like retention, engagement, ARPPU, or CPI. Compare to your own performance, and optimize your games based on real data.


See what’s included 👇

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View the top 2%, 3%, 4% of performance

Compare "standard" games to "superstars" with aggregated data for the top 2%-5%, along with the top 10%, 15%, 25%, median and bottom 25% of real-world performance data.

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Data for all core metrics included

Whether you care about retention, engagement, or monetization - we have you covered with all core metrics: D1-D7, D14, D28, D60 and D90 (NEW!), Session Length, Session Count, Stickiness, Playtime, Conversion, ARPPU, ARPDAU.

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4+ years of historical data

Unearth and examine trends all the way back to 2016, for all genres and metrics. Get a view of an entire year, a specific half, or a certain quarter. With the freshest data, updated every day.

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Filter by all genres and categories

Flexible filtering for app store genres: Action, Adventure, Arcade, Casual, Puzzle, Board, Card, Casino, Trivia, Word, Multiplayer, Role Playing, Simulation, Strategy, Racing, Sports.

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Different visualisations, different uses

Get a fresh perspective with different visualisations: 1.) time series for studying seasonal trends, 2.) heatmap for picking out core stats, and 3.) stacked bar charts for a market snapshot.

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Dig deeper with advanced filtering capabilities

Get the answers you need with our new filtering capabilities. Filter by region, platform, or spenders, with more filtering options coming soon.

Get started today 🚀

Upgrade today to access Benchmarks+ with all features, including daily updated data, all performance quantiles (top 2-25%), and advanced filtering.

Free tier

$0 /month

No credit card required

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  • Standard quantiles (Bottom 25% to Top 25%)
  • Performance data for last year only
  • Retention Data from D1 through to D28
  • All Engagement and Monetization metrics
  • All app store genres
  • Advertising KPIs (CPC, CPI, CPM, CTR, Fraud)
  • Platform level filtering (iOS or Android)
  • Regional filtering (all major GEOs)
  • IAP filtering (spenders vs. non-spenders)

Try it for free

Pro tier

$375 /month

*For 12 months access, monthly options available

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  • Access to all quantiles (Top 2%, 3%, 4%)
  • Daily data for all time (dating back to 2016)
  • Retention Data from D1 through to D90
  • All Engagement and Monetization metrics
  • All app store genres
  • Advertising KPIs (CPC, CPI, CPM, CTR, Fraud)
  • Platform level filtering (iOS or Android)
  • Regional filtering (all major GEOs)
  • IAP filtering (spenders vs. non-spenders)

Pick your plan

This is a recurring subscription which includes access to our interactive benchmarks explorer. All prices are excluding VAT which will be calculated on checkout for your country of residence. You can cancel your subscription any time.

With Benchmarks+, we now have a much clearer idea of the KPIs we should be targeting before launch, saving our studio time and money in the long run.

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Sofia Sellami

UA Specialist | Pixion Games

Developers of: Bash Arena

Benchmarks+ helps us inform our decisions with real market insights, keeping us connected not just to our closest competitors, but to the overall industry and the changing behaviour of players.

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Aliaksandr Nenadavets

Manager of Competitive Intelligence

Wargaming America

Thanks to Benchmarks+ we can better see competitive KPIs and adjust our strategies.

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Pavel Dolezal

Head of Innovation | PIXEL FEDERATION

Developers of Train Station 2

Trusted by the best

Benchmarks+ is powered by GameAnalytics, the world’s most popular game analytics solution with SDKs for all major platforms, measuring trends for more that 1/3 of the world’s mobile gamers.

  • 84,000+

    Game developers signed up to our platform.

  • 116,000+

    Games collecting data with one of our 15 SDKs.

  • 1.5B+

    Monthly active players seen on our platform.

  • 24B+

    Unique monthly sessions across the world.

Curious what’s next?

Have a sneak peek of what’s coming to Benchmarks+, see our Roadmap, and vote for features.