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Reports and insights with the latest game industry trends from GameAnalytics.

1 min read
#Data & Analytics

Mobile gaming benchmarks for Q1 2024

Uncover the industry’s performance with Q1 2024 benchmarks. Explore key metrics like retention rates and session engagement to benchmark your games against industry standards. What’s inside? Retention benchmarks for casual, classic, and mid-core games Session length benchmarks for games launched in North America, Europe, the Middle East, and Asia Session count benchmarks across 15 game genres
1 min read

Game analytics 100: The retention curve

Retaining customers is paramount for game studios, as acquiring new customers involves significant costs. In “Game Analytics 100: The Retention Curve,” Russell Ovans from East Side Games delves into the critical aspect of customer retention in the gaming industry. What will you learn? Importance of retention: Customer retention is crucial for game studios, as acquiring new customers is expensive compared to retaining existing ones. Day-n retention: Measures the proportion of players returning to play a game n days after installation, providing insights into player engagement. Retention curve: Generalizes day-n retention by predicting player retention for any day after installation, derived from historical data. Key metrics: Includes day-n retention, average player duration, and lifetime value (LTV) to assess and optimize game performance. Tools: Utilizes statistical regression and data analysis tools like Excel and Tableau to analyze retention data and predict player...
1 min read

2023 Roblox report: Behind the data with GameAnalytics

Download a comprehensive report of Roblox player behavior and game performance based on GameAnalytics data from 2023. This report highlights critical benchmarks and insights to help Roblox creators optimize their games. What’s inside? Devices analysis Players’ daily session frequency Average revenue spent per user Session length and count benchmarks Retention benchmarks Revenue benchmarks
Data Solutions eBook mockup
1 min read
#Guides

The Game Developer’s Handbook to Mastering Data Solutions

Data is the key to success in the ever-evolving landscape of game development. Explore this guide to transform your data into insights using our turn-key data solutions. What’s inside? Our comprehensive guide explores cost-saving strategies and real-world applications for advanced use cases. Learn how to seamlessly integrate data sources, unlock detailed player insights with Player Warehouse, access real-time data with Raw Export, and ensure data privacy compliance.
1 min read
#Data & Analytics

Event Design & Tracking Guide for GameAnalytics

Learn how to create an adaptable tracking plan, enabling you to unlock richer insights and maximize the value of your data within GameAnalytics.
1 min read
#Data & Analytics

How studios use DataSuite to find hit games

Learn how successful publishers evaluate hundreds of games per month, to find the next hit game.
1 min read
#Data & Analytics

Sub-Genre Snapshot: Hyper-Casual Games

We break down the top KPIs that Hyper-Casual developers should be aiming for, and reveal a few of the rising superstars that entered the market in 2020.
1 min read
#Guides

Sub-Genre Snapshot: Tower Defense Games

We break down the top KPIs that Tower Defense developers should be aiming for, and reveal a few of the rising superstars that entered the market in 2020. What’s inside? Using aggregated data from our network of games, we’re dissecting the industry at a sub-genre level. All to bring you more actionable and granular insights to better your game development. Stats for key metrics Aggregated data from 134k+ games for all key metrics, including retention, ARPDAU, and more. New Superstar TD games Ranking data for over 200k+ games, with over 100k tagged with sub-genres. Secrets behind the genre A behind-the-curtain look at what makes Tower Defense games so successful.
15 min read
#Data & Analytics

Mobile Gaming Industry Analysis for H1 2019

100k titles. 1.2 billion+ MAU. A whole heck of a lot of data. Let's look at the state of the mobile games industry.
1 min read
#Data & Analytics

Mobile Gaming Industry Analysis for 2018

Performance insights from more that 60K mobile games, and over 3B players worldwide.
1 min read
#Data & Analytics

Looking East: How To Launch Games In China

China is the biggest mobile gaming market on the planet. It’s also one of the most challenging markets. But it doesn't have to be.
1 min read
#Data & Analytics

Mobile Gaming Industry Analysis for 2017

Travel back in time and see what KPIs the top genres were hitting, in this 2017 industry overview.