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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Nathan Lovato

Nathan is a game design expert at GameAnalytics. Currently founder and game design instructor at GDquest.

How to Run a Successful Kickstarter for your Game

Nathan Lovato has run 2 successful kickstarter campaigns over the last couple of years (the latest of which raised 4x the initial goal). He explores some of the basics and common pitfalls you should avoid.

How To Perfect Your Game’s Core Loop

We take a deep dive into core gaming loops: the main activities that structure the entire design of your game, tempting your players to engage repeatedly into a looping sequence...

How To Grow A Gaming Community (When You Don’t Have Players)

When you get started with social networks, it’s tough. Nobody follows you. Nobody knows you! How do game developers get those thousands of followers?

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Our 9 Sound Design Tips to Improve your Game’s Audio

We barely touched on sound, yet it’s an important part of the game’s experience: It gives cues to the player…

How to Budget your Mobile Indie Game

It’s hard to estimate the amount of work required to produce a game from start to finish. We know it…

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Being Successful in Free to Play Games: Atelier 801 Interview

We got in touch Melanie Christin, the co-founder of Atelier 801, an independent game studio that produced the massively multiplayer…

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Getting into Free to Play Games: Lone Stone Studios Interview

There’s nothing like learning from the experience of other developers. That’s why we went ahead and interviewed a young mobile…

How To Make Your Game UI Shine & Increase Conversions

Great UI does more than enable your player to play the game: it can make or break your revenue. Follow these tips to increase sales with persuasive UI.

Mobile Game Trailer

The 9 Do’s and Don’ts of Game Trailers

First impressions are everything, so optimising your game trailer is all-important. Here are some tips on what you should do - and not do - to provide a sizzle reel that'll have your audience salivating.

UX Game Design

5 Tips to Improve Your Game’s User Experience

In a small indie development team, you get to wear multiple hats, and you most likely fix some of your game's UX design issues. That’s why it’s important to know about this vast and deeply interesting domain.

Marketing Your Indie Game On A Zero-Dollar Budget

Let's look at some powerful, cost-free ways you can market your mobile game both before and after launch.

3 Simple Steps To Improve Your Game’s Graphics

We cover some lesser-known trails to improve your game’s visuals and better understand the job of your artist and how to communicate efficiently with them.