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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Marketing

Marketing and monetizing your game is a huge feat: we’re here to help with expert articles on how to nurture communities and increase exposure for the growth of your games.

Best Practices for Push Notifications in Mobile Games

Editor’s note: this is a guest post from David Xicota, former Co-Founder of Gamedonia, and current Studio Director of GSN…

How Kim Kardashian: Hollywood Made the A-List

Unless you’ve been living under a rock for the past six months, you’re undoubtedly familiar with the phenomenon that is…

Game analytics for everyone – and links to other great talks!

From the the 10th to the 12th of November I had the pleasure of attending the ninth annual Casual Connect Eastern Europe in Belgrade, Serbia, and the whole experience was…

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Soft Touches on Clash of Clans Monetization

I’ve met a lot of fellow free-to-play-game developers recently and talking about games always eventually turns to monetization. Talking about…

The science behind mobile game addiction

A great infographic on why players keep coming back for more...

Free to Play and Its Key Performance Indicators

David Xicota presents a glossary of the most relevant and common terms in the online games industry. They constitute the…

Hopeless: The Dark Cave – Coins and Consumables

Yaniv Nizan's review of the adorable free-to-play survival shooter.

Economic Research On MMORPGS: A Quick Overview

Virtual economies are an important feature for games. This is true not only for MMOGs, but a key component of the design and management of freemium and other types of games, as well.

Zombies Don’t Touch Me: Runner Under the Microscope

The reviews saga continues with Yaniv Nizan's analysis of Zombies Don't Touch Me.

Unleash the Power of Events to Drive Revenue in Games

Xing Wang gives game designers some insight on how to effectively leverage events in their games.

Monetizing Puzzle Games: Box It Game Review

Yaniv Nizan talks about the monetisation model of his latest favourite puzzle game.

Freemium Economics: Commerce at a Price Point of $0

Eric Seufert on Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue, his recently published book that covers topics…