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Author profile
Anders Drachen
Anders Drachen, Ph.D. is a veteran Data Scientist, Game Analytics consultant and Professor at the DC Labs, University of York (UK).
6 min read
#Data & Analytics
Introducing Clustering III: Challenges and Pitfalls
Anders Drachen, Christian Bauckhage and Rafet Sifa take a look at the specific challenges involved when using clustering for game analytics.
7 min read
#Data & Analytics
Introducing Clustering II: Clustering Algorithms
Anders Drachen, Christian Bauckhage and Rafet Sifa briefly outline several classes of algorithms and discuss the types of contexts they are useful in. This is the second in a series of four posts.
10 min read
#Data & Analytics
Introducing Clustering I: Behavioral Profiling for Game Analytics
Anders Drachen, Christian Bauckhage and Rafet Sifa introduce the foundations of cluster analysis for player behavior, and the background for why these kinds of techniques are useful for game analytics. This is the first in a series of four posts.
8 min read
#Ads & Monetization
Economic Research On MMORPGS: A Quick Overview
Anders Drachen, Shawna Baskins and Joseph Riley take a quick look at some of the interesting research papers from the hallowed halls of academia and beyond.
12 min read
#Data & Analytics
Visualizing Dynamic Behavior Flow
Using the MMORPG Glitch as a case example, Shawna Baskins, Joseph Riley and Anders Drachen describe the process of developing a method for generating behavioral profiles and visualizing how players over time migrate between these profiles.
8 min read
#Data & Analytics
Analysing Auctions: The Case of Glitch
Shawna Baskins, Joseph Riley and Anders Drachen analyse Glitch's in-game economic system, concentrating on the auction house and NPC vendors.
6 min read
#Data & Analytics
Balance and Flow Maps
Anders Drachen brings Sean Houghton on the GameAnalytics blog to share some of his experiences with taking heatmaps to the next level by investigating balance maps in Transformers: War for Cybertron.
6 min read
#Data & Analytics
Playstyle and Progression
In this post Anders Drachen introduces some of the main challenges of finding patterns in how games are played and in how play styles change across levels. He also showcases some new research results which were obtained through a thorough analysis of Tomb Raider: Underworld.
7 min read
#Marketing & Publishing
Fun Facts about World of Warcraft Character Names
Anders Drachen reports from one of those rare events where a piece of analytics work was done purely to satisfy the curiosity of those involved, but ended up revealing surprising patterns about how we as players name our characters.
6 min read
#Tool & Product
Getting started with analytics 4: Reading (Part 2)
If you are interested in game analytics one of the best things to do early on is to read up on what other people do. While this does not result in a plan for how to implement analytics in your game, it provides useful information guiding the design of the plan. This second post focuses on presentations, research articles and relevant material around games.
8 min read
#Tool & Product
Getting started with analytics 4: Reading (Part 1)
If you are interested in game analytics one of the best things to do early on is to read up on what other people do. While this does not result in a plan for how to implement analytics in your game, it provides useful information guiding the design of the plan. In this post we provide suggestions for some of the best material out there on game analytics.
6 min read
#Tool & Product
Getting Started with Game Analytics: 3 Key Terms
The terminology in game analytics is hampered by some confusion, which fundamentally stems from analytics being a relatively new thing in games. This means that the terms and methodologies are generally borrowed from areas outside of game development and adapted locally. Without understanding key terms, looking for knowledge is seriously hampered so here we will spend a bit of time outlining a few of the most important.
4 min read
#Tool & Product
Getting Started with Analytics 2: The Basics
Analytics is much more than a tool for generating revenue in Free-to-Play games. Analytics is a process of discovering and communicating patterns in data with the express purpose of solving problems. This can be as simple as calculating the average time players spend on a game, to a complete analysis of a company´s internal behavior. In this post we describe what game analytics is and what the fundamental benefits of integrating analytics in game development are.