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Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Anders Drachen

Anders Drachen, Ph.D. is a veteran Data Scientist, Game Analytics consultant and Professor at the DC Labs, University of York (UK).

Introducing Clustering III: Challenges and Pitfalls

Anders Drachen, Christian Bauckhage and Rafet Sifa take a look at the specific challenges involved when using clustering for game…

Introducing Clustering II: Clustering Algorithms

Anders Drachen, Christian Bauckhage and Rafet Sifa briefly outline several classes of algorithms and discuss the types of contexts they…

Introducing Clustering I: Behavioral Profiling for Game Analytics

Anders Drachen, Christian Bauckhage and Rafet Sifa introduce the foundations of cluster analysis for player behavior, and the background for why these kinds of techniques are useful for game analytics.…

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Economic Research On MMORPGS: A Quick Overview

Virtual economies are an important feature for games. This is true not only for MMOGs, but a key component of the design and management of freemium and other types of games, as well.

Visualizing Dynamic Behavior Flow

One of the most important challenges in game analytics is to take the power of quantitative analysis and place it into the hands of everyone, not just trained analysts.

Analysing Auctions: The Case of Glitch

Shawna Baskins, Joseph Riley and Anders Drachen analyse Glitch's in-game economic system, concentrating on the auction house and NPC vendors.

User Analytics Persona

10 Great Resources on Game Analytics

Anders Drachen has put together another list of great new and older resources about game analytics, monetization, prediction and design,…

Common GameAnalytics Questions

10 Great Articles on Game Analytics

Anders Drachen presents a mix of old and new works that will bring you up to speed in the field…

Balance and Flow Maps

Heatmaps are excellent tools for visualizing spatial behavioral data, but traditionally they are mainly used for evaluating death events

Playstyle and Progression

In this post Anders Drachen introduces some of the main challenges of finding patterns in how games are played and…

Fun Facts about World of Warcraft Character Names

Anders Drachen reports from one of those rare events where a piece of analytics work was done purely to satisfy…

Getting started with analytics 4: Reading (Part 2)

If you are interested in game analytics one of the best things to do early on is to read up…