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About this blog

Welcome to the GameAnalytics blog, where we try to help game makers build more engaging experiences through a strong understanding of their core metrics.

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Elizabeth Knotko

Elizabeth Knotko

Liza Knotko is Сontent Marketing Manager at SplitMetrics, an app A/B testing tool trusted by Rovio, MSQRD, Prisma & Zeptolab

The 5 Essentials of a Top Performing Game App Store Page

SplitMetrics has performed thousands of A/B tests for some of the largest studios on earth, designed to track the behaviour of 50+ million unique users. They share with us the 5 key factors to improve a game or app listing.