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Kinsey Dardanus
Head of Publishing at TapNation
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5 min read
#Data & Analytics
How to Improve Your Game KPIs and Boost Revenue โ Lessons From Bubble Sort
Editorโs note: This article was originally published by Kinsey Dardanus, publishing expert at TapNation. You can find their version here. Bubble Sort is a worldwide leading puzzle-game, on both Android and iOS, totaling more than 15 million players across the world. We originally launched this game on December 19th 2019, and since then weโve been at the top for a whole month. But whatโs the secret sauce behind this gameโs success? The short answer: deep player behavior analysis, and lots of level difficulty improvements. But thereโs much more to it than just that. At TapNation, our data scientists and engineers have developed tools and algorithms to monitor, analyze and test our gameplay and difficulty curves in order to improve our KPIs. And in this blog, weโll give you a sneak peek behind the curtain, and share some of the techniques...