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Looking East: How To Launch Games In China

China is the biggest mobile gaming market on the planet. It’s also one of the most challenging. But it doesn’t have to be.

What’s inside?

Localizing and launching a game in China shouldn’t be taken lightly. In this ebook, you’ll learn how to make, localize, and launch mobile games in China.

  • Facts and fiction
    Debunking common myths about launching games in China, and separating the facts from fiction.
  • Monetizing your game
    Key trends and monetization techniques that are popular in the East, and how they differ to the West.
  • Industry stories
    Hear it from the best on how they use metrics to win big in China.