Author profile

Kelly Chiu

Community Manager at GameAnalytics
5 min read
#Marketing & Publishing

Making Hit Casual Games Event – Voodoo, Platonic Games & GameAnalytics

If you’ve been following our blog, email, or social channels recently, then you may have heard the words ‘Arcade (R)Evolution’ or ‘Making Hit Casual Games’ been muttered about once or twice. But what exactly is this? And what does this mean for you? In short, we’re hosting a series of GameAnalytics events (alongside numerous partner speakers from leading studios/publishers) around casual mobile games (called the Arcade (R)Evolution), and we’ve just held the first one of this series last week. If you were able to join us, brilliant! And thanks so much for coming. If you were sadly busy, then no worries, next time. But whether you want to catch up on missed content, or are eager to relive the evening, we’ve recorded each talk and shared the slides from this event below. Before you dig in, here is some more...
7 min read
#Game Deconstructions

Homa Games Spotlight – Taking Your Game From Good To Great

After the launch of one of their biggest games, I spoke with Vincent Hart de Keating, Co-Founder & Managing Director of Homa Games, to learn how they improved their now biggest hit, Tiny Cars, and key lessons they learned on the way.  Thanks for chatting with us today. Before we get started, can you give us a bit of background on Homa? What do you guys do? Sure thing. At Homa Games, we consider ourselves experts when it comes to mobile game publishing, especially within the hyper-casual space. We actually only started about a year ago (mid-2018) as a fairly small team. But in the space of just a few months, our team grew, with new members in game design, data analysis, motion design, and mobile development (making the ultimate A-team for publishing). Since then, we’ve managed to publish over...