Sean Parmenter

Roblox has been blowing up over the last couple of years. Having initially launched back in 2006, the social gaming platform now boasts over 30 million games (what they call experiences), 52 million daily active users, and over 12 million creators worldwide. Recently, we’re starting to see more and more hit games launching on the Roblox stores – with one particular publisher shining bright in the ocean of Roblox devs: GameFam. Despite only founding the company in 2019, they’ve worked with a range of Roblox developers and helped publish over 30 successful titles on Roblox. So what’s their secret? How do they help these developers stand out? We’ve reviewed three of GameFam’s top published games: Twilight Daycare by Night Studio, All Star Tower Defense by Top Down Games, and Car Dealership Tycoon by Foxzie. Each one of these boasts over one...

Squid Game games turns Mobile Netflix released the new show, Squid Game, on September 17th 2021. Over 132 million people watched the show in the first 23 days of its release, with 4.4 million new people subscribing to the platform (presumably to see the series). It’s easily a new record for Netflix, overtaking Bridgertons number 1 spot. Netflix have even announced that they’re going to make their own “Squid Game” game, as an attempt to increase its popularity in regions like North America. Netflix aren’t the only ones reaping the benefits of this Korean Battle Royale style show. We’re being flooded with memes, halloween costumes, and merch around the hit, all across the globe. But more importantly, mobile games. We’ve seen hundreds of hyper-casual games enter the app stores, all inspired by the Squid Game theme. With the topic still...

We’ve been getting our research on, and looking into the metrics behind successful hyper-casual games. You can read our full findings here. But just in case you’re too busy for that, we’ve put together this post to give you the need-to-knows. What’s the research about? Using data from our network of games, we’ve broken down the top KPIs (key performance indicators – basically measurements of performance) that developers of hyper-casual games should be aiming for, by sub-genre. You can use these to benchmark your own games against some of the best games, and learn just whereabouts you sit within the industry. But before we do, here’s an idea of how much data we’re handling in GameIntel. Our network stats for Benchmarks+ All-time integrated games: 140k+ Games tagged with sub-genres: 150K+ Cross-title monthly players: 2b+ Average monthly sessions: 20b+ Network stats...