· 3 min read

Introducing Remote Configs and A/B Testing (Now Live!)

IMPORTANT UPDATE: A/B Testing and Remote Configs are both live in the GameAnalytics Platform. Log in today to start experimenting!

Important Update: A/B Testing and Remote Configs are now live! [June 2020]

We’re glad you found this page, but it’s a bit outdated now. We’ve actually published A/B testing and Remote Configs, which you can now experiment with in our tool.

We’ve crossed out all of the old bits in this article. But we strongly recommend you read our latest blog post on this to learn what you can do and what you can expect. You can read it here.

Better yet, we’ve made both of these features completely free for the remainder of 2020. So what are you waiting for?

————————

We’re excited to announce the upcoming releases of that we’ve released not one, but two new features! Remote Configs and A/B Testing. Tools that will help you control your game from within GameAnalytics and find the best version of your title, without having to update a single line of code on the App stores.

Remote Configs will be available to everyone in November 2019, replacing the current Command Center Configs feature. If you currently use this feature, then please read all of this update, as we have some important news for you. As for our second feature, A/B Testing, you’ll only be able to use this as an early access program.

Both features are now live, and have a brand new, more intuitive, and visually stunning UI. Here’s more on what these are:

Remote Configs

If you didn’t know already, a Remote Config is essentially a game variable in the form of a key-value pair. Once you’ve initialized the GameAnalytics SDK, then your player’s device will update with that key-value pair.

These ‘configs’ can be altered and defined in the GameAnalytics UI, where changes get distributed to all players almost instantly. This can be used for many things, like triggering campaigns, or even changing the price of an item. All of this in real-time, without having to update a single line of code on the App stores, which also means no update needed from any of your players.

Just to be clear, Remote Configs will replace has replaced our existing feature, Command Center Configs. Here are the improvements we’ve made:

  • 10 active configs per game.
  • New UI, making it easier to create and manage your configs.
  • Reduction in data transfer between players devices and GameAnalytics’ servers.
  • It can now target players by Country, OS version, and Build.

A/B Testing Early Access Get your safety goggles on with A/B Testing!

Analytics and A/B testing go together like Link and the master sword. As soon as you combine them, you can bring your A-game to the party. Which is exactly why we’ve prioritized this feature over the last year.

With GameAnalytics A/B Testing, you’ll be able to send variations of a Remote Config (key/value pairs) to your chosen amount of New Users. And with our new tools within this feature, you’ll also be able to compare each variation to find out which one gives you the best result for your chosen test. That could be increasing day-seven retention, average playtime per user, and many more metrics.

Get started today!

We can’t wait to show you what we’ve been building created. If you consider yourself an innovative studio or publisher, then get in touch to learn more log into our tool and get started today!

Also make sure to check out our new user interface.